The Real Cost of an AI Agent By PwC

Per-token prices are falling, yet $31.6 trillion of global AI infrastructure investment is projected through 2050, the fastest scaling technological cycle in enterprise history. The gap between cheaper tokens and bigger bills is the cost few budgets planned for, and it is separating the companies that can scale AI from the ones that cannot. For two years, many companies measured AI progress by how much of it they used and called it tokenmaxxing. They handed…

Tokenized Deposits

Move over, crypto and Stablecoin. The next big thing in deposits is tokenized deposits. Not only are they more secure, but they can be deposited and withdrawn from anywhere to anywhere, a feature that geographically limited banks can turn to their advantage. As he’s done in the past, the venerable Gene Ludwig figured this out at the onset of the trend and has built a vehicle for non-universal banks to be able to offer digitized…

The Evolution of the Michelin Restaurant and Hotel Guide

The Michelin travel company was created for one reason - to promote the sale of tires, Michelin’s primary product. The tire company’s executives reasoned that promoting destinations to travel to, such as restaurants, hotels, and travel guides for a wide range of countries, will increase car travel and, with it, tires’ wear and tear. The entire line was considered a marketing expense to support the main business of the company.They were right. Car travel increased…