Taking Customer Service To The Next Level

I have long been an admirer of American Express, a financial services company that continues to innovate in a way that truly makes a difference in its customers’ lives in general, and their interactions with AMEX in particular. I can see you rolling your eyes now, thinking you bank doesn’t have the resources that AMEX has, nor can you offer the kind of experiences it can offer.  While true, the key lessons I find in…