The 4 Minute Mile

When Roger Bannister finished under four minutes for a mile for the first time in 1954, the feat was considered nothing short of super-human. It was indeed a feat. He and his contemporaries were limited by the technology of the period; tracks were made of cinder, running shoes were made of leather, spike implements were literal nails driven through the sole of a sneaker. On top of that, Bannister was a medical school student at…

Zelle’s Growing Popularity With P2p – Users Benefit Banks In Surprising Ways

Steve Cochio, previously from American Banker and now at The Financial Brand, writes a lot about Zelle.  His insights are useful in developing a deeper understanding of how Zelle fits into your bank’s payment strategy.  The article below is based upon his most recent report. Zelle began as the banking industry's answer to PayPal, Venmo, Cash App, Apple Cash and more. Usage continues to grow among consumers and, lately, small businesses too.  Five years in,…

Smart Brevity

 We live in an age of over-communication.  Our senses are overloaded daily by a barrage of words, pictures, videos, pop-ups, commercials and more, all vying for our attention.  As a result, we pay less and less attention to more and more communication. How does one penetrate this enormous multitude of words effectively and capture the recipient’s attention?  It’s a question we ask ourselves daily across numerous contexts. A new book, Smart Brevity, written by Jim…