Gen Z And Banking

Gen Z has been considered unworthy of a major marketing push by many supercommunity banks.  But the cohort is getting older (and more well-healed). Their preferences and concerns have evolved and are worthy of note. Gen Z is an intriguing generation from a financial behavior standpoint, raised on social media and information gathering from peers, who are far more trusted than any other source. As the Z’ers grow older and start improving their financial profile,…

Martech And Spotify

Daniel Ek originally conceived of Spotify as ‘the future of the record store’. People already knew what they wanted to hear; Spotify’s job was to help them find it. But in the early 2010s, the authors of Spotify Teardown write, as the likes of Apple and Amazon launched streaming services with equally large libraries, Spotify ‘began to transform itself’. It would no longer be ‘a simple distributor of music’. It was now ‘the producer of…

Life Lessons From Mark Turner

Mark Turner is an outstanding human being and a super-successful banker.  At a recent Forum he shared some of the many life lessons he has learned over time.  His wisdom overwhelmed me, his insights resonated with me.  Here are highlights of what he said for you and your team to consider, share and learn from. Basic advice Get all the experience you can in your twenties.  There is no substitute for actual experience, in part…